SEO is full of surprises, and the practices you are following right now might become the biggest mistakes.
Following are the major mistakes that you must avoid while doing daily SEO.
Unclear goals
Unsurprisingly, this is the one thing we all are aware of. Don’t we?
Our goal defines our processes and requirements. Hence, if the goal is not clear, nothing can be done right.
What are you expecting to from your Expert SEO Sydney services? How long do you want SEO professionals to work on your project? You have to make clear where you want to go with the SEO services. Having clear goals will ensure that you are going in the right direction and the efforts of professionals are put in the right place.
Ignoring the intent
There was a time when you used to focus on keywords. Now, Google has changed, and so does SEO practices. Now, you need to focus more on search intent.
Search intent is nothing but the queries or words that people are searching for the most. These queries are the way to increase your website’s ranking and reaching maximum people. The major reason why Google is focusing on search intent suitable content is that only the most relevant content is provided to the users. So if you want your website to rank, start focusing on the search intent.
Not working on mobile traffic
Everybody uses their mobile phones to search and find things online. So if your website is not optimised for mobile phones, you might not rank well. Even if your website is ranking well for desktop computers, it might not rank for mobile devices. So you have to make sure that you optimise your website for each device, pc, desktop, iPad, and smartphone. If you haven’t optimised your website for mobile devices, start doing it right now. Only then you would be able to attract all kind of users.
Buying backlinks
Backlinking is the best practice. It can boost your website’s visibility, and you can increase the traffic on your website in the quickest way. But some people don’t want to wait much and spend their money on buying backlinks. The best thing you can do is let it happen organically. Don’t buy backlinks because it’s effective only for a while. If you want real juice from your SEO, start working on organic backlinks.
Do you make any of the above mistakes?
Well, stop doing it.
Ensure to do the right SEO practices or approach the best SEO Sydney Company today.